A Winning Edge

Share our winning formula through a franchise partnership. We are committed to a long-term, mutually-beneficial relationship focused on healthy financial returns and sustainable growth.

Ascott is pioneering a franchising model that is geared towards like-minded individuals or companies with existing or new hospitality assets. It is designed to help partners who share our passion and drive for excellence. For these select few, we offer the rare opportunity to make full use of our integrated capabilities, extensive network, proven expertise and wide-ranging resources while maintaining their independence in daily operations.

Embark on a prime partnership with Citadines Apart'hotel, Ascott’s contemporary brand of serviced apartments located right in the heart of vibrant cities. Ascott is committed to optimising long-term financial benefits for its Citadines Apart’hotel franchisees with its proven track record as the world’s largest serviced residence owner and operator.

Read more about Citadines Apart'hotel.

 Unparalleled reach

  • Instant access to 45,000 corporate clients and 1,000 global accounts
  • Cross-selling capabilities of over 250 regional and global sales teams
  • Four global reservation offices in France, Thailand, China and the Philippines

The brand of choice

  • Significant investment in global marketing and branding efforts
  • Regular features in reputable media like Forbes Asia, Wall Street Journal Asia, The Economist and Fortune.
  • Collaborations with banks, airlines, credit card companies and travel agencies to maximize brand exposure
  • Strong online presence with our award-winning websites attracting over 650,000 unique visitors from more than 160 countries

Industry recognition

  • Top accolades for the company as well as for its three brands - Ascott, Citadines and Somerset.
    • Tripadvisor Travellers’ Choice Award and Certificate of Excellence
    • Business Traveller Award
    • TTG Travel Awards
    • China Hotel Starlight Awards