Ascott Is First Global Serviced Residence Company To Launch Its Private GDS Code - 'AZ'
New GDS code provides immediate access to over 20,000 apartment units in Ascott’s international network
Singapore, 27 October 2010 – CapitaLand’s wholly-owned serviced residence business unit, The Ascott Limited (Ascott), has launched its private Global Distribution System (GDS) chain code, ‘AZ’, which will take effect from 1 December 2010. Ascott is the first global serviced residence company to have its own GDS chain code.
With Ascott’s new GDS code, travel management companies and travel agents will have immediate and convenient access to Ascott’s global inventory of over 20,000 operating apartment units in more than 160 properties in Asia Pacific, Europe and the Gulf region. Ascott’s new ‘AZ’ code will be available across four major GDS providers – Amadeus, Sabre, Worldspan and Galileo.
Mr Tony Soh, Chief Corporate Officer, The Ascott Limited, said: “As the world’s largest international serviced residence owner-operator, it is timely for Ascott to launch our unique GDS code. Our new ‘AZ’ code will make it more efficient for bookers at travel management companies and travel agents to access rates and availability of our properties. By making the booking process easier for our travel partners, thereby helping them to better serve their customers, we will further strengthen Ascott’s position as the serviced residence provider of choice among travel management companies and travel agents.”
The introduction of Ascott’s private GDS code follows the recent launch of its Best Rate Guarantee initiative which offers travellers the best possible internet rates when they make reservations through the websites of Ascott’s three brands, Ascott (www.the-ascott.com), Citadines (www.citadines.com) and Somerset (www.somerset.com). Alternatively, guests can contact Ascott’s Global Reservations at Tel: (65) 6272 7272 or email at email@example.com for assistance.
About The Ascott Limited
The Ascott Limited is the world’s largest international serviced residence owner-operator with over 20,000 operating serviced residence units in key cities of Asia Pacific, Europe and the Gulf region, as well as over 5,000 units which are under development, making a total of more than 26,000 units.
The company operates three brands – Ascott, Citadines and Somerset. Its portfolio spans over 60 cities across more than 20 countries, 12 of which are new cities in Ascott's portfolio where its serviced residences are being developed.
Ascott, a wholly-owned subsidiary of CapitaLand Limited, is headquartered in Singapore. It pioneered Asia Pacific’s first international-class serviced residence in 1984. It also established the world’s first Pan-Asian serviced residence real estate investment trust, Ascott Residence Trust, in 2006. Today, the company boasts a 26- year industry track record and serviced residence brands that enjoy recognition worldwide.
Recent awards include TTG Travel Awards 2010 ‘Best Serviced Residence Operator’, Business Traveller UK Awards 2010 ‘Best Serviced Apartment Company’, Business Traveller Asia-Pacific Awards 2010 ‘Best Serviced Residence Brand’ and ‘Best Serviced Residence in Asia-Pacific’, TTG China Travel Awards 2010 ‘Best Serviced Residence Operator in China’ and DestinAsian Readers’ Choice Awards 2010 ‘Best Serviced Residence in Asia Pacific’.
About CapitaLand Group
CapitaLand is one of Asia’s largest real estate companies. Headquartered and listed in Singapore, the multi-local company’s core businesses in real estate, hospitality and real estate financial services are focused in growth cities in Asia Pacific and Europe.
The company’s real estate and hospitality portfolio, which includes homes, offices, shopping malls, serviced residences and mixed developments, spans more than 110 cities in over 20 countries. CapitaLand also leverages on its significant asset base, real estate domain knowledge, financial skills and extensive market network to develop real estate financial products and services in Singapore and the region.
The listed entities in the CapitaLand Group include Australand, CapitaMalls Asia, CapitaMall Trust, CapitaCommercial Trust, Ascott Residence Trust, CapitaRetail China Trust, CapitaMalls Malaysia Trust and Quill Capita Trust.