24 Sep
2004

Ascott Clinches Top Two Asia Pacific Serviced Residence Awards In Hongkong

Singapore September 24, 2004 - Leading international serviced residence company The Ascott Group clinched the top two serviced residence awards at the annual Business Traveller Asia Pacific Awards in Hongkong today.

Ascott received the Best Serviced Residence Brand and Best Serviced Residence property in Asia Pacific awards from Mrs Anson Chan, vice chairman of UNICEF, at a ceremony at Conrad Hongkong.

Organised by the monthly Business Traveller magazine, the awards are based on votes by corporate executives on 45 categories such as best hotel, airline and airport. This is the first time awards are given for the serviced residence categories.

Ascott won the Best Serviced Residence Brand for its The Ascott and Somerset brands, which are market leaders in the region. It clinched the Best Serviced Residence property award for its 153-unit The Ascott Singapore residence in the city’s prime Orchard Road shopping belt.

Ascott’s chairman, Mr Lim Chin Beng, said: "We are delighted that Ascott’s properties are being chosen by corporate executives as the best serviced residences in Asia Pacific. Ascott has been in the business for 20 years and the awards reflect its ability to provide its clients with consistently high standards in services and products throughout the region."

Mr Liew Mun Leong, Ascott’s deputy chairman and president and CEO of its parent company CapitaLand Limited, said: "We are pleased that the accolades for Ascott come at a time when its management is also being recognised for their contribution.

"Earlier this week, Ascott’s senior vice president, Yip Hoong Mun received the prestigious Magnolia award from the Shanghai government. The award recognises foreigners who contribute significantly to Shanghai’s economic performance and international relations. In November last year, Ascott’s CEO, Cameron Ong was appointed foreign professional consultant to the Beijing International Investment Promotion Council.

"In February, Ascott clinched Number One position in the 2004 China’s Top 100 Serviced Residences ranking for its eight properties in the country. These recognitions speak well of CapitaLand group’s excellent reputation and contribution to China’s vibrant business environment. CapitaLand group, going forward, will not only continue to build on operational excellence, but will also ensure that brand building and reputation are part of its superior service delivery."

Ascott’s chief executive officer, Mr Cameron Ong, said: "The new serviced residence award categories reflect the growing popularity of serviced apartments with business travellers. Increasingly, corporate executives and their families are choosing serviced apartments for their spaciousness, privacy and home-like ambience.

"At Ascott, we build our brands inside-out. Our internal ‘Heartware’ campaign nurtures in staff the motivation to go the extra mile to help our residents succeed in unfamiliar cities. We strive to provide a supportive community, and help our residents network and integrate in the city. This drives and underpins the delivery of our brand promise," Mr Ong added.

The Ascott Group is the largest serviced residence company in Europe and Asia Pacific with over 13,800 serviced apartments in 39 cities. Ascott is the serviced residence arm of CapitaLand Limited, one of Asia’s largest listed property companies.

The group’s luxury-tier The Ascott serviced residence brand projects an elegant lifestyle appealing to top executives. Its Somerset upper-tier brand offers stylish, contemporary living for senior to upper management executives.

The Ascott Singapore was the group’s first property when it opened in 1984. Since then, Ascott has grown into an international serviced residence company with over 115 properties in 17 countries.

Ascott’s Number One position in the 2004 China’s Top 100 Serviced Residences ranking was achieved by its eight properties in Beijing, Shanghai, Tianjin and Dalian. The ranking was organised by the China Commercial and Residential Property Association, Qing Hua University Real Estate Research Institute and World Executive Institute Weekly magazine.

Ascott’s other recent awards include the 2004 Best Service in Serviced Apartments awards for its properties in Hanoi and Ho Chi Minh City in Vietnam. The awards were organised by The Guide magazine for tourists and expatriates. The publication is a supplement of the Vietnam Economic Times business monthly. In Australia last year, the group’s Somerset on the Pier serviced residence won the Tasmanian Tourism Award for the deluxe accommodation category for the third time.

 


 

The Ascott Group is a leading international serviced residence company with 13,800 serviced residence units in the key cities of Europe and Asia Pacific.


Ascott's global presence spans 39 cities in 17 countries. These include London, Paris, Brussels, Berlin and Barcelona in Europe; Singapore, Bangkok, Hanoi, Kuala Lumpur, Tokyo, Seoul, Shanghai and Beijing in Asia; Sydney, Melbourne and Auckland in Australia and New Zealand; and Dubai in the Gulf region.

Through its marketing alliance with Equity Corporate Housing, the group also offers upper-tier serviced apartments throughout the US. Headquartered in Singapore, The Ascott Group pioneered the Asia Pacific’s first branded luxury serviced residence in 1984. Today, it boasts a 20-year industry track record and serviced residence brands that enjoy recognition worldwide.

The group’s flagship The Ascott luxury serviced residence brand projects an elegant lifestyle appealing to top executives. Its Somerset upper-tier brand offers stylish, contemporary living for senior to upper management executives. The mid-tier Citadines brand provides corporate executives with comfortable city residences.

Recent awards the group has clinched include the Number One position in the 2004 China’s Top 100 Serviced Residences ranking for its eight properties in China, 2004 Best Service in Serviced Apartments awards in Hanoi and Ho Chi Minh City, and Best Annual Report and Best Operating and Financial Review awards at Singapore’s 2004 Annual Report Awards.

Listed on the mainboard of the Singapore Exchange, Ascott is the serviced residence arm of CapitaLand Limited, one of Asia’s largest listed property companies. Headquartered in Singapore, CapitaLand’s core businesses in property, hospitality, property services and real estate financial services are focused in gateway cities in Asia, Australia and Europe. The company's hospitality businesses in hotels and serviced residences span more than 60 cities around the world.

For reservations on Ascott properties, call Central Reservations on (65) 6272-7272 or visit www.the-ascott.com.

 

 

Ida Lim, VP, Investor Relations & Corporate Communications
Tel: (65) 6586 7230 Hp: (65) 9628 8339 Email: ida.lim@the-ascott.com

Lilian Goh, Manager
Tel: (65) 6586 7231 Hp: (65) 9795 5225 Email: lilian.goh@the-ascott.com